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NJR Home Services

The Situation
The service provider wanted to expand their footprint in Monmouth and Ocean Counties, and get a fresh approach to their communication style to current and prospective customers.

The Fix
Advertising (print, digital, billboard, TV and radio), media research, buying and submissions, postcards, newsletters (print and electronic), sales collateral, truck signage, photography, door hangers, promotional products.

The Payoff
4.5 million+ total reach throughout entire campaign
2.6 million+ impressions in one month of print advertising
$932k in potential return from contract sign up leads
3,106 click through’s in month month digital ad campaign