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Content Marketing Specialist


Creative Marketing Alliance

CMA IN SEARCH OF A CONTENT MARKETING SPECIALIST:

If you can write compelling, high-quality content and develop personas for the buyer’s journey across a diverse portfolio of B2B and B2C clientele, you should join the Creative Marketing Alliance (CMA) Crew.

MAJOR RESPONSIBILITY AREAS (MRAs):

  • Content Marketing – develop prospect personas tied to the buyer’s journey, leveraging on-line content tools
  • Writing/editing – create various forms of content, including blogs, white papers, press releases, infographics and magazine articles
  • Media Relations – leverage existing media relationships and cultivate new contacts to achieve and enhance the client’s marketing goal
  • Client Management – build and maintain B2B and B2C client relations
  • Project Management – develop and implement campaign tactics, provide deliverables in a timely fashion, track key metrics and adjust tactics accordingly

REQUIRED SKILLS:

  • Write for a diverse and sometimes technical audience
  • Comprehend the workings of content marketing tools
  • Build outstanding referral traffic
  • Conduct data research and analysis
  • Stay abreast of SEO best practices
  • Apply knowledge of news and public relations principles
  • Manage projects timely and within budget
  • Offer outstanding solutions
  • Run in a fast-paced environment
  • Anticipate, initiate, collaborate, create, execute with urgency, follow through, be accountable and achieve results
  • Maneuver through Microsoft office products

Education/Experience – Have a Bachelor’s degree in Marketing, Communications and/or 5+ years’ client experience.

To apply for this job please visit cmamarketingsolutions.com.